Planet College (Website)

About

Colégio Planeta is a leading educational institution specializing in high school education and preparatory courses for college entrance exams and the national ENEM exam. Known for its commitment to quality and innovation, the school equips students with a solid foundation of knowledge and values to tackle academic and professional challenges.

SERVICES

Design & Development

YEAR

2023

CLIENT

Colégio Planeta

INDUSTRY

Education

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Challenge

The primary challenge was to design a modern and engaging website that would resonate with the target audience: students and their families. The site needed to enhance user experience, increase online enrollment, highlight the school’s competitive advantages, and serve as a dynamic platform for frequent updates.

Solution

I developed a strategic and functional website with a focus on:

  • Audience-focused design: Created a fresh, modern visual identity to appeal to both students and parents, reflecting Colégio Planeta’s commitment to excellence and innovation.
  • Optimized navigation: Designed an intuitive structure prioritizing clear presentation of courses, unique offerings, and infrastructure.
  • Strategic content: Streamlined information by removing unnecessary details and highlighting key advantages, such as high-quality education, targeted test preparation, and robust facilities.
  • Visual immersion: Used inspiring imagery to showcase the unique student experience, fostering an emotional connection with the audience.
  • Ease of updates: Built a flexible site architecture, enabling the school’s team to quickly and easily add new content and updates.
  • Responsiveness and SEO: Ensured the site works seamlessly across all devices and optimized it for search engines, boosting online visibility and accessibility for the target audience.
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Page CP HomePage
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Results

The project delivered impactful outcomes for Colégio Planeta:

  • Increased online enrollments: The user-friendly navigation and intuitive design directly contributed to a significant rise in online applications.
  • Stronger digital presence: The revamped site positioned Colégio Planeta as a modern institution attuned to the needs of students and their families.
  • Enhanced user experience: Improved organization and usability facilitated access to information, driving higher engagement.
  • Showcased competitive advantages: The website effectively communicates the school’s values and excellence, reinforcing its position as a top choice for parents and students seeking high-quality education.

The project exceeded expectations, delivering a website that not only boosted results for the school but also solidified its reputation as a leader in exceptional education.

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